This sacred place on Oahu is a truly magical place.  A place to respect and hold in awe in your heart.  I was fortunate enough to enter this site recently while working on a documentary film project about Hawaiian spiritualism.  This Lena or point of entry marks the place where all the spirits of HawaiianRead More

This new line of designs is our return back to commercialism and represents a lot to our small brand.  SSC was launched officially in the summer of 1995.  It’s hard to believe sometimes we have been riding this wave for so long.  Being a small fish in a ocean full of big sharks has definitelyRead More

SSC’s mission has always been to give back to the Hawaiian community.  We help in many different ways.  We have always supported Uncle China’s events in Waikiki as major background monetary contributors.  Most of the time without any huge banners or glam.  The idea is the principle behind the action, not the marketing behind theRead More

This is our first advertisement in a long journey back to the market place from the underground. We’re so proud to be in this magazine. Nelson Ahina III looks calm and cool in this shot. We were trying to get some attitude out of him for the look but being the humble soul that he truly is, he couldn’t shake the slight smile. Maybe it’s because he’s smiling in his heart and that for this true Hawaiian waterman is unbreakable. His heart is gold. We are planning on supporting this up and coming surf star and travel with him on his growing journey to manhood as a professional surfer.